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AI and tech trends in the MENA region

HR leader and TIARA judge Faton Kalloub talks to TALiNT International

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Faten emphasises the program’s commitment to honouring outstanding achievements.
AI-powered tools are streamlining processes such as resume screening and candidate matching.
Faten highlights the importance of striking a balance between automation and human involvement.

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Faten Kalloub, a seasoned professional in the recruitment industry, shared her excitement about being a judge for the prestigious TIARA Recruitment Awards in the MENA region. With anticipation and honour, Faten said in an interview with TALiNT International Editor, Debbie Walton about looking forward to joining a distinguished panel of judges to recognise excellence within the recruitment sector. For her, the opportunity to review and assess innovative practices and outstanding achievements promises to be an inspiring experience, providing valuable insights into the remarkable work being done in the field.

Asked about her decision to affiliate herself with the TIARA Awards programme, Faten emphasises the program’s commitment to honouring outstanding achievements and promoting excellence within the industry. By aligning herself with this esteemed platform, she sees an opportunity to contribute to the growth and development of the recruitment community in the MENA region, fostering a culture of continuous improvement and innovation.

By adopting and adapting emerging HR technologies, they ensure tech enhances HR processes, aligns with organisational goals, and enriches the employee experience in MENA’s evolving tech landscape

Discussing the impact of AI on recruitment and other industries in the MENA region, Faten acknowledges the UAE’s proactive approach to AI implementation, which is reshaping various sectors, including recruitment. AI-powered tools are streamlining processes such as resume screening and candidate matching, enhancing efficiency and accuracy. However, Faten highlights the importance of striking a balance between automation and human involvement, particularly in areas requiring emotional intelligence, where AI currently falls short.

Reflecting on how her organisation integrates and leverages technology within HR processes, Faten emphasises the strategic imperative of automation and data-driven decision-making. From automating routine tasks to utilising AI in recruitment and embracing digital onboarding, her organisation harnesses technology to streamline processes, enhance the employee experience, and drive organisational success. By staying abreast of emerging HR technologies and continuously evaluating and adopting solutions, they ensure that technology enhances HR processes, contributes to organisational goals, and improves the overall employee experience in the rapidly evolving technological landscape of the MENA region.

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