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Police force successfully makes use of tech for recruitment

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Over 35 new emergency call handlers recruited with the help of disruptive tech  

The Hertfordshire constabulary is celebrating after recruiting more than 35 emergency call handlers with the help of disruptive technology-led recruitment firm, Crooton.

The firm ran three job campaigns for the Hertfordshire Constabulary, which attracted many more applications than expected. Its custom-developed candidate geotargeting system allows organisations to pinpoint the staff they want to reach anywhere in the world, allowing them to recruit high-quality employees despite the current international labour shortage.

The campaigns for the regional police force have led to 10 new staff hires, 28 more job offers, and further candidates in the pipeline.

The disruptive tech firm is planning to launch a crowdfunding campaign, allowing it to expand internationally and offer the benefits of its unique approach to more organisations.

The campaign will be run on the crowdfunding investment site Crowdcube, and everyone that invests will become a registered shareholder in the business with full ownership and voting rights.

Stephen Anderson, Managing Director of Crooton, said: “The time is now right for us to accelerate the growth of the business and build on the incredible success we have already achieved.

“We have secured many high-profile clients, including the NHS, Ocado, Five Guys, and Wagamama, in addition to a number of police forces, and we are seeing increasing demand for our innovative technology and approach overseas.

“The crowdfunding campaign we are launching will be the first time we have sought any external funding for the business, so it is a great opportunity for individuals anywhere to come onboard as we continue to disrupt the traditional recruitment market.”

A spokesman at Hertfordshire Constabulary said: “Recently in order to address ongoing recruitment challenges we employed a different tactic and brought in Crooton to increase our candidate pool.

“We have been very happy with the results so far and have built a positive relationship with them. They tailored the campaigns to meet our specific needs and provided valuable advice on the current candidate market.

“We look forward to working with Crooton for future campaigns.”


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