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The most in-demand UK careers in 2024 are revealed

A recent study reveals the 10 most popular UK careers this year - to help those looking for promising professional opportunities.     

Content Insights

Data Analyst is Leading the list with an average of 5,145.83 Google searches made each month.
Keeping up with new skills in your field will also help you stay competitive.
The study provides insights into the most in-demand career paths among job seekers.

Table of Contents




The London Office Space research considered the monthly Google searches made for job positions across various sectors nationwide and their availability in the employment market, as per the number of open job listings on Glassdoor.  The study provides insights into the most in-demand career paths among job seekers, and therefore may prove the most competitive for applicants.  

The top ten most popular careers in 2024     

  1. Data Analyst: Leading the list with an average of 5,145.83 Google searches made each month, Data Analyst positions continue to be in high-demand due to their critical role in interpreting complex data that drives business decisions across all industries. 


  1. Project Manager: With the second-highest Google search volume of 3,980.83, Project Managers are essential for overseeing projects from inception to completion, ensuring efficiency and goal achievement.  This role is ideal for: organised, decisive individuals who excel in leadership and communication and can orchestrate team efforts. 


  1. Business Analyst: Placing third and attracting an average monthly Google search volume of 2,999.17, Business Analysts are key in bridging the gap between IT and the business using data analytics to assess processes and deliver data-driven recommendations.  


  1. Software Developer: With an average of 2,902.5 Google searches, Software Development is the fourth most popular, and is fundamental in building and implementing software solutions.  Best suited for individuals who excel in logical thinking and have a strong passion for programming, this role plays a critical part in advancing technology within start-ups and tech companies.  


  1. Software Engineer: Rounding up the top five, with a Google search volume of 2,531.67, are engineers who design, develop, and install software solutions. This career is ideal for those interested in all aspects of computer science and software engineering.  


  1. Data Scientist: Placing sixth, with a search volume of 2,135.00, this role involves using statistical methods to analyse data and generate useful business insights, essential in big data and AI-driven industries.  


  1. Web Developer: With the seventh-highest Google search volume of 2,106.67 per month, Web Developers who create and maintain functional and aesthetically pleasing websites are in demand this year.


  1. Chef: With a Google search volume of 1,725.83, is highly sought after in the evergreen culinary industry, ideal for creative individuals passionate about culinary arts and gastronomy.  


  1. Graphic Designer: This creative profession attracts a monthly Google search volume of 1,505 and offers 33 open job listings on Glassdoor.  


  1. Copywriter: With a search volume of 1,495.83 and 28 available job listings, Copywriters are essential for producing engaging content for advertising campaigns, social media, and websites.  


On the other end of the scale, the roles that proved least desirable were Advertising Executives, Purchasing Officers, and Emergency Medical Technicians (EMTs).   

Alex Ugarte, Operations Manager of London Office Space said: “When considering a new career, it’s important to assess job availability, how well the role aligns with your personal interests and strengths, potential for growth, and the work-life balance it offers. Keeping up with new skills in your field will also help you stay competitive.”  





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